Friday, April 30, 2010

Dialogue matters



"We had a history of trying to communicate with Stora Enso actively for 5-6 years..." says Sini Harkki from Greenpeace in the video (above). Problems culminated in Greenpeace hit at the Stora Enso's headquarters in March 2009.

According to Stora Enso's press release Stora Enso launched yesterday the Global Responsibility website and Facebook page for discussing responsibility topics.

On the press release Jouko Karvinen, Stora Enso's CEO says: “The idea of the Global Responsibility website and Facebook page is the direct contact with our stakeholders without intermediaries or censorship,”...“In today's world we have to find new ways to listen, discuss and learn. That is the only way to make tomorrow better for all of us.”

Dialogue matters.

Saturday, April 17, 2010

Best Advertising From Finland


Baff.fi gathers and showcases the very Best Advertising From Finland.

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